How to promote your music and get clients as a songwriter

24-Jun-2020 By Leave a Comment

(Post via Ryan Stable , written by Uche Ibe) How to Promote Your Music – It’s really frustrating, right? You are a songwriter and you write really good songs. People who have listened to your songs such as your friends and family tell you that you have the talent for writing awesome songs and lyrics. But the problem is that you have not been able to get clients to hire you to write songs for them. And this is giving you sleepless nights and leaving you frustrated.

The simple truth is that if you do not know how to promote your music and let people know about the services you offer, then no one will hire you. It’s that simple. In this article I will be showing you some easy ways on How to Promote Your Music and get clients as a songwriter.

1. You need to niche down and dominate it in order to get clients as a songwriter

Before we get started on the tips to market yourself, there is something very important you need to know about. That is you need to pick a niche and then dominate it. By this I simply mean, picking one genre of music and becoming a master there. You do not want to be known as that “music songwriter”, instead you want to be known as that jazz or country or rock music songwriter. By picking a niche and dominating it, you become the go to guy when clients need lyrics in that genre of music. This gives you an edge and helps you stand out amidst the many songwriters out there struggling to get by and will allow you to get clients as a songwriter.

2. You need to go digital to get clients as a songwriter

Thanks to technology and the internet, with a website and written content you can reach millions of people everyday. So you need to take advantage of this opportunity. Start by getting a blog and provide value for your fans and audience. The keyword here is “value”. You want to provide so much value for prospective clients that they see you as an expert and the go-to guy when they need your services. Also by having a website and a blog, you can upload samples of your writings and lyrics that people can download and assess your work. Most importantly, you can begin to build a fan base by collecting email addresses on your website and giving then tips and advice that they can use to stay in touch with you and your brand. By building your fan base you have an army that will spread the word about you to their friends and increase your reach.

3. You need to embrace social media to get clients as a songwriter

Social media is probably the hottest thing right now. If you are looking for the fastest way to spread your name and become known then you need to jump on the social media bandwagon. By having social media profiles on the major platforms (Facebook, Twitter and Instagram), you can easily get heard by a lot of people. Just imagine that recently Facebook announced that they have about 1 billion active users on their platform. That’s really huge if you ask me and you do not need that amount of people to become successful. All you need is a way to reach some of those people, preferably within your local community and build up your fan base. By posting your lyrics and songs you have completed online, you get to have people connecting with you and your brand. Maintaining a social network presence is one of the most time effective strategies that you can employ to get yourself known and attract paying clients to your business.

4. Get out there and network to get clients as a songwriter

This is one idea that a lot of people find very difficult. Most people (myself included) would prefer to sit in my house and do all the interactions by mail or by phone. But unfortunately, this does not work very well. As a songwriter trying to get clients, you need to be ready to meet people and do a lot of networking. Now I am not advising that you travel around the country just to network. You can and should start small by meeting people around your community. One phrase that I like so much is “It’s all about who you know”. While this might sound like a cliché, it is absolutely true. You need to keep your ear to the ground and go out and network with people in the same industry as you. One thing you need to know about networking is that you want to avoid coming across as a needy or offensive. Think about what you can offer to the other person even before you pitch your services. This way the relationship is more of a win-win situation than a needy one.

5. Pick someone and develop them to get clients as a songwriter

This point is all about working with an upcoming artist and providing lyrics for them. The advantage of this is that you get to flex your creative writing skills while using the artist as a stage to project your lyrics. The truth is that when starting out, you are going to find it a little difficult to get noticed by the big boys in your industry. The best way to get on their radar is to have an upcoming artist who you can easily work with sing your lyrics. This way you are not just pitching them lyrics, you are also showing them a complete work and how your lyrics sound with instrumentals. This helps you become recognized as an expert and someone that they actually want to work with.

Conclusion

Promoting yourself is crucial to your success and will help you get clients as a songwriter. It is probably more important than stage performance or understanding song theory. The truth is that if nobody knows you, then nobody hires you. If you liked reading this blog post, here’s a similar one on digital marketing tips for musicians. Give it a read!

How to promote your music and get clients as a songwriter is a guest post by Uche Ibe.

Uche Ibe is a passionate singer and blogger as www.welovesinging.com. He enjoys teaching people how to sing and helping them become better singers. You can connect with him by visiting his blog or sending him an email.

Check out youbloom Connect and/ or sign up here: https://www.youbloom.com/artist-apply/ where you can get partnered to perform with other local artists, build a steady fan-base, and even get your band on the road.

Independent Artists: How to Write Grant Proposals

22-Jun-2020 By Leave a Comment

(Post Via Lori Wade) So you’ve got a great proposal for a music project, but how are you going to get it off the ground? If you have a good idea, you need good financial backing to get it off the ground. There’s a lot of money being given out on music grants, for instance, the UK Arts Council planned to invest over £1 billion in 2016, but nevertheless, the grant application is a highly competitive process. Whatever this proposal contains and whatever music you’re planning to embark on, you’ll need the most important tools to get funding and this will come from a grant. A grant will take the financial load off of you and increase your chances of success. So you’ve got a great proposal for a music project, but how are you going to get it off the ground? Whatever this proposal contains and whatever music you’re planning to embark on, you’ll need the most important tools to get funding and this will come from a grant. A grant will take the financial load off of you and increase your chances of success. Let’s consider how to write an outstanding proposal that will engage the audience and help get your project started.

Research That Could Help

In order to secure the best grant you can, you’ll need to do thorough research about what kind of opportunities are present. Create a definitive list of all the grant bodies and funding opportunities that exist within your local area – just like when you look through a list of the best up and coming bands, it’s good to have a base that you can target in the future. If you’re at college, a lot of colleges have grant schemes for promising students, so look into these. Perhaps you’re in a strong music scene where a lot of other live musicians have been given grants in the past? Ask around and see where these musicians may have gained funding. Yes, you read that right. With every grant body, there are strict criteria for what is needed to make an application, so do take time to meticulously check if you qualify. It may take a long time, however, there is nothing worse than writing out a bespoke grant proposal for a body that won’t be able to award you one in the first place – it’s simply a waste of time. Paying attention to the eligibility criteria will give you the best chances in terms of knowing what you can apply for. Get organized, create spreadsheets, and make some calls if need be – whatever it takes to secure the best grant for you.

Don’t Sit Behind Your Computer

It’s important that you don’t just sit behind your computer and expect a grant to appear before your eyes. Be proactive in your approach when you look through your list to see the grant bodies that are applicable to you. A great way to help yourself is for someone else to help you. Apply for a granting agent and let them see how they can help you send your application and make it stand out. There are many professionals with a lot more contacts than you, so it can be wise to make use of agents to assist you in your grant application process.

The Application Process

Depending on which body you’re applying for, you will need to state the reasons for your project and its value in a succinct and professional manner. Try to convince grant bodies that it is your project that they should get behind and only yours. Think of how your project can add value and drive this through in your application. Be sure when you’re looking through the assessment criteria that you nail every point on the head. There is no room for complacency and error because these grant applications are highly competitive. You shouldn’t feel down about rejection either – research has found that almost 80% of applications are rejected by grant bodies. Do not procrastinate and write with a professional feel, giving yourself ample time to tailor each grant application to the body you’re sending it to.

Submit and Wait

Before you submit your grant, double check that you have included all supporting materials that can aid your application chances. Have you put in enough videos or recordings? Are all your references up-to-date? Whatever the application requirements are, be as professional as you can in your approach and think about how you can achieve all the requirements sufficiently.

Success?

When you get the grant that you wanted, it’s necessary to report on the project after its completion. Just like with your grant application, it is vital that you produce this report with the utmost professionalism so that you can have the best chance in the future to apply for further grants. Grant bodies and funders would like to know how you have made an impact with their funding. Collect necessary data and include it in your report in order to reassure the body that they have made the right decision. Whatever information you can provide, whether it’s quantitative information on interaction with your music or references from those that have heard it, put the necessary details in.

We’re not through yet! Think about the long term when you are writing this report and try to establish a long lasting relationship with the organisation that has given you funding. Often, a lot of the organisations are in a close circle, so a good reputation will allow you to access greater funding for your projects at a later date. You don’t want to burn any bridges – quite the opposite. Even if you haven’t received the money you’d hoped for or if your project hasn’t gone as well as it could have, keep good relations with those that have helped you.

Author bio

Lori Wade is a content writer for custom-writings.net who is interested in a wide range of spheres from education and online marketing to entrepreneurship. She is also an aspiring tutor striving to bring education to another level like we all do. If you are interested in writing, you can find her onTwitter orGoogle+ or find her on other social media. Read and take over Lori’s useful insights!

E-mail Marketing Strategies For Musicians

21-Jun-2020 By Leave a Comment

(Post via April Alen ) Social media, such as Facebook and Twitter, has been the primary marketing tool of musicians to grow their network and promote their name. These platforms are taking off but as an up-and-coming independent artist, you also have to take advantage of other marketing strategies that could do great for the success of your career. One of which is the commonly neglected, e-mail marketing. Here are some effective e-mail marketing strategies for you!

E-mail Marketing Strategies and Why They Important For Bands?

Facebook and other social media networks can give you access to millions or billions of fans but only e-mail marketing can provide you with the control over your connections. Therefore, build your e-mail list and begin promoting your music.

Grow Your Email List and Promote Your Music

Design Your Website with an E-mail Sign Up Box! Email marketing for bands start with your website. Your music website should not only have your artist’s details but it should contain information that will help you convert visitors into fans. Therefore, design your website with a sign up box to collect your visitor’s e-mail addresses. Place it in a prominent area on your page or design it as a pop out so your visitors will immediately see it once they visit your site.

Generate an Effective Call-to-Action

Your e-mail sign box should be accompanied with an effective call-to-action. This short introductory phrase should invite and persuade people to submit their e-mail addresses to your list. It is also ideal that you introduce the benefits of their subscription like getting regular music updates, concert dates, news, and other exclusive surprises.

Send Gifts to Subscribers

Aside from generating call-to-actions that convert, surprise your visitors with free and exclusive gifts in exchange of their e-mails. You can send them personalized items like posters, Bluetooth speakers, or wristband; or electronic files like a short video of your behind-the-scene rehearsals, a downloadable file of your music, and so on.

Through this, you are giving your fans a fresh and insider look of your life and activities as a musician.

Advertise at your Merch Booth

Do not only use your merch booth to sell your items but utilize it to gather more e-mail subscribers from fans and people who attended the event. Place signage in a noticeable area of your booth and invite them to sign up. Once they sign up, use your newly acquired skill on e-mail marketing to send them a thank you note!

Write a Compelling Blog post

An engaging and informative content can help you grow your e-mail list. The more compelling your story is, the more your readers become interested to reading your succeeding posts. Therefore, add an e-mail sign up box in your blog post area to turn your readers into loyal fans. And once you have gained more e-mail sign ups, make your promise to send them informative, entertaining, and fresh news about your music. And never try to spam them with promotions and non-sense agenda. Or else, they will hit the unsubscribe button.

About the Author

April Alen is a content and social media Manager of the popular SpeakStick brand. SpeakStick creates innovative waterproof bluetooth speakers to aid the burning desire of music lovers and enthusiasts to listen to music whenever wherever. With this goal in mind, we invite you to be a part of our community of music lovers and to Set Your Music Free.

How To Maintain Your Piano Properly

20-Jun-2020 By Leave a Comment

(Via Alex Frank) If you enjoy playing music or listening to others play, owning a piano can be a great privilege. Proper maintenance will help make the instrument last and keep it sounding good for years. On the other hand, neglect could considerably shorten the lifespan of the instrument. How can you keep your piano looking and sounding great? Here are some piano maintenance tips for artists. Let’s explore now!

Choose an ideal location

Pianos are sensitive to extreme temperatures and high humidity. Since it is mainly made from wood, the instrument is highly susceptible to humidity changes. The wood expands and shrinks with fluctuations in humidity. This, in turn, changes the tension on the strings and could make the device go out of tune. In extreme cases of humidity changes, the soundboard can warp. This makes the entire instrument collapse calling for a major rebuilding or even replacement. Keeping the instrument in a controlled environment is necessary. Ensure that you maintain consistent levels of temperature and humidity in the room where you store the device. Humidity can be controlled using a humidifier during winter and a dehumidifier during summer. The ideal temperature is 70 degrees Fahrenheit, and the ideal humidity is 42%. Avoid placing the instrument next to high traffic doors, fireplaces, heaters and air conditioning units. Such areas tend to have inconsistent temperature and humidity levels.

Proper storage

When not in use, it is advisable to keep the piano covered. Covering the instrument prevents accumulation of dirt on the keys. Some pianos come complete with a cover. However, if you don’t have a ready-made cover, you can always source one from a local store or online. It is advisable to uncover the piano at times to enhance air circulation. This will help prevent the growth of mold, as this could have detrimental effects. Pianos with ivory keys need some exposure to light to prevent the keys from turning yellow. Ensure that you keep liquids very far from the instrument. Spillages are a leading cause of piano damages. Damages resulting from liquid spillages tend to be irreversible. Abstain from drinking while playing music. You may accidentally spill your drink and ruin your treasured music box!

Proper handling

While in use, a piano should be properly handled. Avoid leaning too heavily on it; this could exert undue pressure on the keys. Do not use the instrument as a shelf by placing too many items on it. Avoid putting books and other stationery on the piano. Don’t allow your pets to climb on the instrument. This could leave some unpleasant claw marks ruining the natural appeal of the device. Pet hair and fur could also adversely affect the device’s sensors and other components. Always ensure that the piano is properly plugged into a power source. Often, many electronics malfunction due to improper plugging and faulty electrical outlets. Musical instruments are no exception. Avoid plugging the device into an overloaded power outlet alongside other gadgets. This could interfere with the overall performance of the piano and also result in its destruction.

Regular cleaning

You may not be able to completely prevent dust from accumulating on the piano. It is, therefore, necessary to clean the instrument regularly. Instead of using water, use a clean, dry cloth. If you happen to use a damp cloth, ensure that the piano is dried immediately. Aerosol cleaners and other cleaners that contain silicone and solvents should not be used. Check the manufacturer’s notes to learn about the acceptable cleaning methods. Always wash and dry your hands before touching the piano. This helps curb transfer of dirt from your hands to the instrument.

Frequent tuning

A piano’s international pitch standard is A-440 cycles per second. The instrument gets out of tune especially when it is not in use. This makes it unpleasant to play and listen to. Regular tuning will help you reap the best sound from the piano. It is recommended to have domestic pianos tuned at least once every six months. Tuning is also recommended right before the instrument is played. Avoid do-it-yourself tuning; instead, get a professional technician to tune the instrument. It takes skill and expertise to restore the device to its proper pitch. Technicians may either use electronic tuning devices or aural techniques.

Identify the right technician

A piano is a lifetime investment. Your objective should be to make it last as long as possible. Regular maintenance by a qualified technician will enhance the life of the instrument. Besides tuning, other necessary maintenance procedures include voicing and regulation. In the case of significant damages, you will need restoration and rebuilding services. A good technician will walk with you all the way.

Conclusion

Above all, as an independent musician, keep playing your piano! This will help keep all the moving parts in good condition. It will also help you identify any problem that may arise at an earlier stage.

Author Bio

I’m Alex Frank who has worked sound technology industry for ten years now. Today, I am an affiliate blogger who likes to educate my audience more about audio technology. Visit Music Instruments Center to find all information about music that you need.

Maintaining some control of your own booking and touring can be made easy for those who choose to hire a manager and those who fly solo through youbloomConnect and/ or sign up here: https://www.youbloom.com/artist-apply/ where you can get partnered to perform with other local artists, build a steady fan-base, and even get your band on the road.

Understanding Crowdsourcing & Crowdfunding

20-Jun-2020 By Leave a Comment

(Post via Josey Dunbar) Crowdsourcing and crowdfunding originate in the same place, focusing on one can help artists when narrowing down their options. There are organizations that have been around for years, such as Kickstarter, which are strictly for crowdfunding inquiries. This means that musicians can connect with a community of like-minded creators and build funds around their passions. Similar sites include Pledgemusic and Patreon. On the other hand, crowdsourcing platforms, which cater more towards a direct exchange of goods or services, can be equally effective to the artist. These connection agencies include youbloomConnectand Songkick. Let’s spell it for you.

Crowdsourcing

“Crowdsourcing” can be defined as a sourcing model which enables individuals to gain a particular good or service through an exchange. Today, crowdsourcing is quite prominent between artists of all disciplines. Musicians, sculptors and designers connect through crowdsourcing sites where they can gain exposure as well as promotional opportunities. Naturally, there are hundreds of platforms out there where an artist can get connected but the trick is finding the two or three platforms that are actually good.

Crowdfunding

So, now you understand crowdsourcing, hopefully, you’re familiar with crowdsurfing – I’ve got one more for you: crowdfunding. Crowdfunding is often a group of people coming together to fund some business venture through small financial intakes. This could be a musician whose revenue for a show comes from ticket sales sold through a crowdsourcing platform. This brings us right back to the quintessential issue of how to choose the right connection agency to help you crowdsource.

youbloom is unique as it pairs artists together, connecting the two fan bases, and broadening an artists fanbase beyond the band’s origin. Rather than simply giving artists a platform, companies like youbloom play a central role in providing artists exposure and fans.It all comes down to whether your art needs support or more clearly laid-out instructions and opportunities. Check out youbloom Connect and/ or sign up here:https://www.youbloom.com/artist-apply/ where you can get partnered to perform with other local artists, build a steady fan-base, and even get your band on the road.

Author Bio

Josey is music obsessed and a diehard Tom Petty fan. Josey currently lives outside of Los Angeles where she enjoys excessively sunny days, train adventures and organic chai (yes, Josey is high-maintenance about her chai).