5 Tips for Playing Successful Shows

19-Apr-2018 By 3 Comments

Back To The Ocean Performing at Youbloom Festival

A few tips to playing successful shows

Imagine you just moved to a new town. No friends or musician pals, let alone connections with the local music scene. What do you do? The easy answer would be: get a band together and start playing successful shows , but that is not always the fastest track to local success.

When you’re trying to establish yourself as an artist in the local scene, your goal should not simply be to put a show together, but to put together a successful show. The difference is enormous. Here’s a few tips of how to make that happen.

1. Know your Target

As an artist, you should be crystal clear about what your skill set, goal and target is. An emerging artist should not count booking a show an end goal in itself.

The details are what matters the most: who is coming to catch your band play? Are you going to be performing for a near-empty room, with only your roommate and parents there to watch?

If you’re a rock ‘n’ roller, on the other hand, your natural habitat should be the DIY scene. Do your research. Who are the best local bands that gravitate towards your sound? Where do they usually play? Are they playing successful shows? Where do they go for a pint?

2. Be a Fan

Once you’ve gathered your data, take action. Go see their shows, follow them on social media, see what they’re up to and what their strategy is. Artists should learn from each others’ success as well as mistakes.

Back To The Ocean Playing successful shows at youbloom festival

If you’re a songwriter and producer you may wanna play acoustic rounds and hang out where the local songwriters are, rather than at a dive bar populated by rock bands.

3. Don’t be a Stranger

Most importantly, befriend these fellow rockers. Approach them after their show, buy them a beer and make friends. If you’re the shy type who likes to stand in the back and just enjoy the show, get another member of your band to be the social one. Or, fight yourself and make an effort to exchange a few words and perhaps a little booze with them.

Whether you’re a hit writer or an indie rocker, you never know where meeting new people may lead you. You might end up co-writing a number 1 hit on a chill afternoon session with a writer you met randomly at a show. Or, you might end up headlining a national tour with a small-time band that broke through – and all because you had the guts to go talk to them after a set at your local dive.

Don’t be afraid to push yourself out of your comfort zone, because that is what’s going to change your perspective on things and ultimately lead you to a more efficient strategy for your career.

4. Offer Up your Skills

Take time out of your own life to make friends with those acts that already establish themselves in the local scene. Ask if they would like you to open for them. That way you will most likely play to a room full of people who are probably into music or musicians themselves.

5. Schmooze

Playing Successful Shows at youbloom Festival

Back To The Ocean and Anna Christie perform at the youbloom Festival

By opening for your new-found friends, you’ll be making a name for yourself as a new band around town, and you’ll be gaining their fans in the process. Throw a nice after-party after the show where you can properly hang out with your new fans and you’ll have a recipe for success.

Networking and making friends is crucial and takes a lot of work and dedication. If you’re looking for a simpler way to join these networks, check out youbloom Connect – where you can get partnered to perform with other local artists, build a steady fan-base, and even get your band on the road. Whether you reach out, or decide to do it alone, do yourself a favor: get out more and meet like-minded people. Many of them might not be your next musical partner in crime, but the worst that’ll happen is you’ll have more friends.

Luca a freelance writer, blogger, musician and songwriter. Born and
raised in Italy, his passion for Rock n Roll made him move to London where he
lived for one year and gained a certificate in Songwriting from ICMP.
Luca relocated in NYC in 2014 to pursue jazz music and liberal arts at the
The New School from which he graduated in December 2017. Luca currently
reside in Nashville, TN

youbloom Showcases Irish Artists at Germany’s Music Expo: Musikmesse

02-Apr-2018 By Leave a Comment

Musikmesse, Europe’s leading music production trade fair, is set to unveil its first-ever musical showcase

Set in the commercial hotbed of Frankfurt, Musikmesse is most known for its massive musical instrument expo. This year, the trade show will expand its scope with a live music portion showcasing Europe’s rising talent. Over the course of 3 nights (April 11 -13), leading music companies from Russia, Latvia, Luxembourg, Hungary and Ireland will be presenting their finest artists.

Last year, Musikmesse partnered with Prolight + Sound to bring in over 100 thousand visitors from 144 countries. As the trade show continues to revolutionize the music industry and tech scene, that number is expected to swell. And an audience rich with exhibitors and burgeoning artists makes Musikmesse a networking hot spot on par with SXSW.

youbloom, the international music company based in Ireland will be showcasing three emerging artists at this year’s Musikmesse: Dreaming Of Jupiter ,Shane Ó Fearghail and Candice Gordon.

youbloom will be featuring artists like Dreaming of Jupiter at the Musikmesse Festival 2018. emmanuel hammond photography blessedlens.

According to youbloom’s CEO Phil Harrington, “youbloom Dublin obviously has a clear interest in showcasing Irish talent abroad and Musikmesse -Frankfurt clearly offers a great platform for connecting our scene with potential new international business partners. Yet, there is more to it for the overall youbloom brand portfolio, as we’re currently launching a new online service, targeting musicians worldwide, called youbloomConnect.”

The showcases will take place at Hotel Maritim, right next to Messe Frankfurt, from 6:00pm – 10:00pm each night on April 11th,12 and 13th, 2018 .

The youbloomConnect Irish artists are:
Dreaming Of Jupiter – www.dreamingofjupiter.com
Shane Ó Fearghail – www.shaneofearghail.com
Candice Gordon – www.candicegordonmusic.com

For further details please contact:
Robert Loustaunau
robert@youbloom.com
phone: 657 – 348 – 9662
www.youbloom.com

About youbloom

youbloom’s vision is to make live music performance easier and better for all.

youbloomDublin launched in 2013, youbloomLA in 2014 and youbloomConnect in 2018, for more info, visit www.youbloom.com

youbloom was created and is supported by musicians and industry experts including Bob Geldof, Rupert Hine (Renowned Music Producer), Mike Bone (Music Industry Veteran) and Phil Harrington (Entrepreneur, Musician, and Founder of youbloom).

Connect with youbloom on social media for more music industry insider secrets on Facebook, Instagram, Twitter & LinkedIn.

ELLYD Interview Part2

05-Mar-2018 By Leave a Comment

Photo Credit: ELLYD

In Part 2 of my interview with ELLYD we discuss her humble beginnings as a musician as well as future goals in wake of her EP, Lighthouse. Also, read to the end to learn a little bit about youbloom’s newest project, youbloomConnect.

You’ve been writing lyrics since you were 11. How long had you been playing music before that? What did that start look like for you?

Yeah I’ve been writing songs for a while now. Music is something that I’ve always been hugely interested in – I can’t remember a time being without it. My mam and dad got me guitar lessons when I was 6 years old so I guess after that it was a natural progression to start writing songs.

What was the first track you ever produced? What’s the story behind it?

Oh god, it’s hard to remember it exactly but I do know the first song I ever wrote was about flying. That was many many years ago – I was only a kid. It was a full song though and I think it was about believing in yourself, I think!

What did success look like for you in the beginning? At what point did you begin to consider yourself “making it?”

Yeah I think at the start gigging as much as possible is a good thing to do as its important to learn and experience the different aspects of the live environment whether it be the venues, the sound, the equipment, the audiences… I think progress happened for me within music when I started to get a bit more confident in what I was doing. Having the confidence to fail and having the confidence to succeed has definitely made a big difference for me. There were times in the past when I was afraid to share songs because it made me feel very vulnerable and now that vulnerability is an ally in my creative world. After that small change, better songs, and better gigs have somehow come about.

Everything inspires me – love, life, loss, family, friends, people I meet, conversations – everything.

What do you use to inspire your writing/lyrics?

I find a lot of my songs are from sub conscious thoughts – I never really understand what they’re truly about until I finish them. Apart from that, everything inspires me – love, life, loss, family, friends, people I meet, conversations – everything.

Could you describe your creative process a bit more?

My songs usually start with me playing some chords on my guitar. Sometimes it may start on bass or keys. Then when I hear a melody, the lyrics come. Once I get the structure sorted, and I feel the song is good enough, I demo it and add all the bass, drums, keys, and whatever other instruments and sounds I want for the song. These days I usually do that on Garage band. Then if I like it enough I bring it into the studio and get it down professionally.

What hobbies do you turn to outside of music, and do you use these hobbies as musical influence or to get away from music?

Hobbies outside music? That’s a tough one. I like running and rowing but that still involves music because I would have my earphones blaring. Saying that, I’ve finished some of my songs while I’ve been out running so I guess running has influenced me musically. I love going to local gigs too, so seeing new bands would have and will no doubt in the future influence me in my music.

Going forward

**You just released your new EP, Lighthouse. Can we expect a full album to follow?**

At some point, yes. I would hope there are many albums to follow! Realistically, for the time being, I’ll be releasing more singles and perhaps another EP or two before any album.

Do you currently have something new in the works? New Project?

I’ve just demoed some new material and I hope to be back in the studio very soon.

What is your vision going forward? Tour more, grow your audience, record a lot?

I’m writing a lot at the moment. So recording more material is definitely in my immediate future. I also want to get my music into as many ears as possible so there’s talk of doing some gigs across the waters – we shall have to wait and see!

What are your biggest challenges in reaching your vision?

Juggling my paying job with my dream job.

What advice would you have for other independent artists who are trying to make it in the industry?

Keep writing, keep learning and keep it fresh.

Photography by @callmeferdia

The first time youbloom had the privilege of hosting ELLYD was at the youbloomDublin 2017 Music Festival. That year, our festival bloomed a little bit brighter. You can find plenty more from ELLYD on YouTube and Spotify and at @ELLYDMUSIC on twitter.

Since 2013, youbloom has been striving to help talented, independent artists claim the spotlight they deserve. Starting this March, we’re thrilled to roll out our newest platform to further that goal. We call it youbloomConnect and it’s almost here (the app is nearly ready)! YoubloomConnect is a crowd-sourcing platform that revolutionizes the way artists, fans, hosts, an promoters interact. Check it out.

ELLYD Interview Part1

23-Feb-2018 By Leave a Comment

Photo: Courtesy of ELLYD

ELLYD has played on some of Ireland’s best stages including Electric Picnic, The Secret Village Festival, Battle of the Lake Festival, The Button Factory, Whelans, and The Workmans Club. In January, the young folk-singer released her latest EP, Lighthouse, accompanied by an Irish tour which she is now in the midst of. In between gigs, ELLYD found some time to answer my questions about her career and where she sees her music taking her next.

You’re in the middle of an Irish tour right now. How is that? Where are you visiting?

Yeah it’s been great so far. I’ve been playing various venues with very different vibes so it’s been so much fun. I started off this tour with a private show at Davey Davey Salon in Dublin. Then I played at The Ruby Sessions, followed by my official launch for my EP ‘Lighthouse‘ at The Underground. I was in The Gallery Wine Bar in Westport at the start of the month and my next gig on this particular tour will be in The Spirit Store on March 15th. The wonderful Elga Fox will be joining me again so I’m very excited for that one.

How has this tour been different from your previous tour in Germany?

Germany was amazing and I really hope to go back soon. The venues I played over there were very intimate and the audiences were insanely attentive. The venues I’m playing in Ireland are mostly bigger and therefore not as intimate so it’s different in that sense. Also, over there I never knew what to expect, from the venue, sound, and the crowd. Whereas over here, I’ve a bit more of an idea. The beer is better in Germany though :)!

I’ve gotta ask, is that you in the jabawokee mask in the Lighthouse music video?

It is!

Could you tell us more about the ideas influencing the video and music for “Lighthouse?”

This song started out about a young man who didn’t feel he could go on in this world anymore. It’s obviously a sad, emotional song and I wanted to reflect that in the music. Originally the video was being made by an outside company but that fell through because of weather issues so I had to quickly come up with a different concept.

Because I was making this video myself, I needed it to be simple but effective. My friend Emma helped me out a lot and did some of the camera work for me. I wanted something that would stand out in a meaningful way so that’s where the mask came in. I suppose the idea behind the mask was that this song is not about just one person, it’s about many. The person behind the mask could be anyone.

There were times in the past when I was afraid to share songs because it made me feel very vulnerable and now that vulnerability is an ally in my creative world.

What kind of music/bands are you listening to right now?

Right now this minute, I’m listening to Dermot Kennedy. The past few days I’ve been listening a lot to VINCI’s new tune ‘We Are Ghosts‘ and James Brown has made his way back into my ears this past week too.

What’s the best show you’ve ever played? Why?

It’s hard to top Electric Picnic – just because it’s Electric Picnic.

Strangest show?

I remember I did a small Irish tour with my friend and singer/songwriter Thomas John. This one night we had a gig in Fanad – a beautiful part of Donegal. There was a small shop a few miles away that we walked to the next morning and TJ brought his guitar with us for some reason. We were just walking down this narrow country road with a guitar and singing songs.

Keep writing, keep learning and keep it fresh.

Anyway when we got to the shop (that was also a post office, chemist, butchers – you name it) the owner became a bit curious and asked us to play a few tunes. More customers came in and we kept playing. We were there for hours! It was such a mad little morning and nobody left until we did. Was definitely the strangest impromptu show I’ve ever been involved in!

You’ve come back to youbloom festivals. What benefit do you think networks like youbloom and youbloomConnect provide up and coming artists?

It’s of huge benefit. I’ve always said this music business is an endless learning environment and what better way to learn than from other people who are actually involved in this business, in whatever form. There’s such a great variety of music and people from various parts of the world that attend the youbloom Festivals.

What type of support do you think is most beneficial to independent artists trying to become successful/well-known.

Radio play, radio play, radio play.

Photography by @callmeferdia

With her EP “Lighthouse” now out and a tour underway, 2018 is bound to be a hectic and promising year for EllyD. Next week we will be releasing the rest of our interview with the artist and you can find plenty more of EllyD on YouTube and Spotify and at @ELLYDMUSIC on twitter. Youbloom is striving to help talented, independent artists gain the attention they deserve. If you like what we’re doing here, check out our newest development, youbloomConnect, where we help artists to find their fan base.

Jessica Meuse Talks about Life after American Idol: Artist Spotlight

15-Feb-2018 By 2 Comments

Photo Credit: Jessica Meuse

It can be difficult to build up clout as an independent artist, but it sure does help when you’ve got your own hashtag and a squad of fans dropping it on the daily. Ever since Jessica Meuse made it to the Top4 Spot on American Idol’s 13th season, her faithful fan base, #MuseMafia, have been tirelessly repping for the country-singer. If you’re like me, that’s probably where you first heard this soulful singer with that infectious southern twang.

I’ll either be a broke musician or a successful one.

I just want to make my music.

Since her time on Idol, Miss Meuse has signed with Warrior Records, released a music video for “Love Her Better,” and taken up a tour across the country. Despite her hectic performance schedule, the Idol finalist spared some time to talk with youbloom about her roots as a country singer and what new stuff she has been cooking up.

Jessica Meuse on Touring

Talking Points: Living on the road, Playing the Maltese Islands, and getting pampered on American Idol.

On her Roots

Talking Points: Stage-side meltdowns…they happen, and Bringing your real self into your music despite the haters.

The Writing Process

Talking Points: Finding inspiration for music in daily life

Jessica Meuse – “Love Her Better” Official Music Video Recorded on The Maltese.

Best Show Ever Played & Youbloom

Talking Points: Playing the Viper Room in LA, Shout out to the Muse Mafia, youbloom, and the Unfortunate lack of Irish pubs in Texas.

Going Forward and Giving Advice

Talking Points: 2018 Album release, Recording at Capitol Records, and what a Janis Joplin and Stevie Nicks’ baby would sound like (Spoiler, it’s Jess).

You can keep track of what Jessica Meuse is up to by following her on twitter @JessMeuse, instagram, or her official website. There’s a possibility she will be back playing with youbloomDublin or youbloomLA Music Festival & Summit and same for you. For any bands or artists interested in expanding their musical family, meeting and learning from industry leaders, and playing some of the hottest venues in Dublin, make sure to Apply to Play for youbloomDublin. Hurry, the application deadline is February 19th, 2018! And keep an eye out for Jessica’s debut album that is to be released in 2018 or join the #MuseMafia. You know you want to.

Robert Loustaunau is a content writer for youbloom and is a member of the social media team there. He is an avid music maker and listener. He enjoys the simple things in life: coffee, a good book, and quality time with his lovely girlfriend.