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Making Money Online From Your Music

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Zac Green shares with you some practical tips for making money online from your music. The stereotype of ordinary musicians being constantly broke is still floating around. This by itself is bad enough, but what’s worse is how much it discourages young musicians from fully pursuing their creative dreams.The truth is that not only is it possible to make money from music, but the technology we have now means that making money online from your music is so much easier than it ever has been in the past.

Licensing

Creating music for use in soundtracks is a great way to turn instrumentals and music that doesn’t fit your usual genre into an extra source of income. Indie music licensing is growing more and more as film, tv and commercial producers are looking further afield.

Tutorials

If you’ve been spending years or even decades mastering your instrument, why not show others how to get to where you are now? All you need is a good quality camera and a microphone, which you may already have. Both are relatively inexpensive. Plus, with ad revenue from sites such as Youtube.com they can quickly pay for themselves.

Ghostwriting

Much like being in a supermarket, music can be a ‘cash or credit’ situation. You can either take credit for your work, or take cash. Once you’ve developed a bit of a following you can take both, but it’s nice to know you can start getting paid very quickly by writing music for others to perform. This is incredibly common in the music industry, and many of the biggest music stars actively use ghostwriters.

Mastering

Finding somebody who can master a track or even an entire album is easier than ever thanks to websites such as Fiverr and other platforms that allow people with different skill sets to collaborate. By mastering music for a fee, you can make a very healthy income and build a formidable skill set at the same time.

Digital Sales

This can either be through your own website, or through a third-party such as iTunes. Be aware that third party retailers will take a commission of the total price, which can be quite high.To get the most exposure, make sure you gather a few favourable reviews from friends, family and anybody else you can persuade. This will dramatically increase your chances of selling online to people who may have never heard of you before.

High quality artwork

I know, I know. You’re a musician so why should you care about how the album looks? However, you’re missing a great opportunity to show off your band’s aesthetic with a visual representation as well as having a bit of fun. High quality, interesting artwork is also much more likely to catch somebody’s eye as they flick through all of the music available to them – so it translates to more sales and downloads too.

Crowdfunding

You don’t have to work 8 hours a day at a job you don’t want just to fund your music, nor do you have to persuade a record company. Instead, take your music public from day one and encourage others to chip in to help take it from a concept to a polished album or single. Online crowdfunding platforms such as Kickstarter or Gofundme are excellent for this.

Podcasting

Doing guest appearances on internet radio shows and podcasts is a great way to boost your profile. Just like a normal radio show, being part of an interview or doing a live performance is a great way to reach a massive audience without having the hassle of building one from scratch. Be sure to let the listeners know where they can find your music online for download or streaming.

Micro-producing

Instead of creating whole tracks, create tiny snippets of music. This can be in the form of loops, sound effects and samples. Developing new content for other music producers is much more exciting now thanks to user-to-user online marketplaces being supported by DAW developers. You can get in on the action in tons of different ways. Everything from programming brand new VSTs to making presets.

By now you should be feeling much more confident about having a career in the music industry. Whoever told you that you can’t make money online from your music was wrong.

youbloom is a platform that helps you as an artist to grow, sign up here and find out more: https://www.youbloom.com/artist-apply/

If you enjoy this blog about music and want to know more about youbloomConnect be sure to follow us on Facebook, Twitter or Instagram.

Zac Green is chief editor of popular music blog ZingInstruments.com. He believes that music isn’t just a thing you do – it’s a mindset, an attitude, a way of life.

 

 

Digital Marketing For Musicians & Bands: 6 Effective Tips

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(Post Via Victoria Greene)There’s absolutely no doubt that digital marketing for musicians is the key to crack this business. If you’re keen to make the most of each and every ounce of exposure you receive, if you are set on becoming the next big thing, if you are striving to live life as a full-time musician or band member, then you must embrace digital marketing and acknowledge all the concepts and trends currently relevant to your industry.

 How do I get fans? Is it about quality or quantity?

The 1000 True Fans concept is the idea that as long as you have 1000 ‘true fans’, you are never going to have a problem selling your music and your merchandise online. These true fans will help create a fanbase and market for your music and products that will help you drive further sales and success.

The point of digital marketing is to make the most of the exposure you receive when you perform and find those magical 1000 true fans who will give you a musical career for life. In some ways, true fans are similar to the marketing concept of brand advocacy. Encourage loyalty, reward loyalty, and give freely.

Make the most of Facebook pages

Digital marketing goes hand-in-hand with social media. If you’re wondering how to get fans, you must build a platform that allows them to express themselves, to engage with you or your band, and to learn more about you.

Begin with a Facebook page. Facebook provides plenty of tools to assist you in keeping track of who is engaging with your posts, as well as allowing you to measure how successful your reach has been. Make your page super engaging with a ton of live video, music, photoshoots, and quirky outtakes from life ‘on the road’.

Don’t forget to sync up your Facebook page with offline activities like live streams and fan interaction.

Embrace Twitter & Instagram & share your story

No matter how good your music is, your fans will want to know you or your band personally. Facebook is good for finding out information about gigs and news. Twitter, on the other hand, is good for little bits of communication and for emphasizing your personality. You can also personally thank a fan for coming to see you, as well as share articles, images, and updates that you find exciting. Many people use Twitter to tell others what they’re up to. If you’re writing a new song, you can share this in a couple of words with an appropriate hashtag.

Instagram is very similar to Twitter, but favors images rather than words. You can share pictures and videos of you or your band travelling to a gig, images of the audience from your gig, shots with collaborators, or pics of your latest merchandize.

Having an engaged social account is a great confidence booster, as well as a commercial asset. Nurture the community you’re building — and think twice before purchasing fans.

Get your stuff out on YouTube

Many gig organizers will use YouTube to check out your music before hiring you. YouTube isn’t always an easy platform for new bands and musicians, so don’t worry if you don’t get many views at the beginning. Instead, focus on releasing some of your tracks in high quality for gig organizers and potential fans. Be sure to add tags and keywords to your video to increase the likelihood of someone finding your video or even stumbling across it through YouTube’s autoplay feature.

The good thing about YouTube is that your true fans will happily do the necessary advertising for you. They will share your latest releases through their social media networks and their friendship groups. They will also add their comments and likes to your videos. This interaction between fans encourages a fan base to emerge, which will develop its own personality as it grows.

Create a killer website

Still trying to figure out how to promote your music independently? A strong website can make your music enterprise look professional and serious. If you truly want to commit to a musical career, ensure that you invest in a website that has intuitive navigation, accessible contact information, and ecommerce facilities that allow you to sell your albums and merchandize yourself.

Your fans will want to be able to make purchases easily and securely, so make sure that this is possible. If you’re looking to set up your record shop, you can sell music through your own store and get up and running in a matter of hours. Setting up an e-commerce site independently is a sure-fire way to take matters into your own hands, and get your music business on the right track!

In order for your digital marketing efforts to be successful, be prepared to fully engage with these tips. Going into marketing half-hearted is simply not good enough. Just like an instrument, grasping digital marketing can take time and practise.

If you enjoyed reading this blog, here’s a similar one that talks about Guerilla Marketing for Independent Artists and Why It Matters

youbloom is a platform that helps you as an artist to grow, sign up here and find out more: https://www.youbloom.com/artist-apply/

Want to know more about youbloomConnect? Be sure to follow us on Facebook, Twitter or Instagram.

Author Bio:

Victoria Greene: Brand Marketing Consultant & Freelance Writer.

I work with online businesses and entrepreneurs to create valuable content and marketing strategies that yield big results. I am always happy to share my knowledge and love discovering new opportunities for collaboration. I’m also a keen singer and guitar player, but that’s strictly for pleasure!

 

Beginner Drummer? First, Choose The Right Drums

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As a beginner drummer, not only do you give the lesson provider a problem but also the drum set you will be working with. The former is not really something which should bother you because availing drum lessons in anywhere in the world is not that difficult given that a lot of establishments offer this service within the area. As for the latter, buying the right drums could indeed be both a confusing and exciting moment for a newbie drummer. Darren Perkins is a drummer and the owner of Red Drum Music Studio. A studio that teaches drum lessons to the people of Melbourne, Australia. He shares his knowledge and expertise through teaching and writing articles.

Although drum teachers or tutors usually provide a drum set within their facilities wherein they teach newbies, many still prefer buying their own drum set so that they can practice at home. If you prefer to have a set of your own, it is highly suggested that you invest time and effort in researching various drums that can satisfy the needs of a beginner while taking into consideration the price, features, and suggestions of your drum lesson provider. Drum teachers can help you in choosing the right drum set because they can basically give pointers on what a beginner should look for when buying your first drum set.

Before getting into detail as to which to choose, it would be best to be knowledgeable of the basic components of a drum set. It is composed of the bass drum, snare drum, and toms. For more sophisticated ones, it may include cymbals and hardware. Since there are a lot of possible configurations for a drum set, you should narrow it down to the configuration which fits a beginner. For newbies, the basic 4-piece drum set, if recommended. It includes a snare drum, a bass drum, a floor tom, and a mounted tom. These four components can provide for all the basic sounds needed. Aside from this, a 4-piece set only requires minimal space, portable, and highly affordable. All of these without compromising the sound produced for this basic set works well with either jazz or rock styles.

The tricky part in choosing the right drums for you is when you assemble seemingly different pieces into your own set. This includes the hardware like the stand and pedals making the drum set more complicated and more sophisticated. However, the hardware should not be confused with mere holders for toms. Choosing your drum hardware can be challenging but is made less complicated by the fact that it can come in “shell packs.” This pack is composed of a hi-hat stand, a bass drum pedal and stand for the snare drum. Some packs include two cymbal stands. Buyers should be wary on whether or not the drum set being bought includes a hardware pack already so there will be no need for additional expense for a shell pack. It might be hard to believe but most of the drum sets do not include the sticks. You generally separately buy it.

There is a wide range of drum sets you can choose from but you can narrow it down based on either the components or the needs you have to meet (the genre of songs you need to cover or play). However, you should not be discouraged. Shops or drum lesson teachers can be of great help in choosing the perfect drum kits which not only give off a good sound but also match your current capability as a drummer and of course your budget.

youbloom is a platform that helps you as an artist to grow, sign up here and find out more: https://www.youbloom.com/artist-apply/

If you enjoy this blog about music and want to know more about youbloomConnect be sure to follow us on Facebook, Twitter or Instagram.

Why Live Music Changes Lives

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With live music moving towards  ‘live streams’ in today’s challenging times, we are all eagerly waiting to go back to a life of waiting in long lines only to get up in front of the stage and flaunt our front row cred to the world.  We believe that day is going to be soon, live music changes lives and is here to stay.  takes us through the experience all over again well within the safe confines of your homes.

Now, picture this.

It’s a beautiful, sunny day in your local city – except you are unaware of this as you stand, shoulder to shoulder with strangers from all degrees of life. Packed like farm animals inside a dark auditorium awaiting the blinding of strobe lights and deafening of speakers with enough SPL per watt to uproot a forest. And yet, you leave this loud, crammed, seemingly undesirable experience as an inspired, satisfied and overall happier individual; and the question is: why? Why humans not only love, but crave the live music atmosphere, dates back to practically the dawn of mankind.

Even in prehistoric times, the art of live music was believed to play part in the lives of cavemen and women.  Artifacts found revealing cave drawings of people dancing—and let’s be honest, who dances without music? Jump forward a few hundred-millennia to Ancient Greece where live performances of theater and music became not only a source of entrainment but also a means of projecting societal norms.

1700s: Opera emerges as a new type of live music performance; initiating a need for large showcase venues such as La Scala in Milan.

1850: Jenny Linda makes her debut in America, exceeding the crowd size brought out by any preceding artist.

1950s: Rock and Roll broke down the race barrier by showcasing black and white artists side-by-side on a shared stage.

Maybe it’s just in our nature or maybe there truly is something different, something unexplainable about live music. On that note (pun intended), the Memorial Sloan Kettering Cancer Center conducted a study that analyzed the compared human reaction to live and recorded music. According to the data retrieved through this study, live music resulted in greater relief of stress among patients than recorded tracks. The setting, the physical vigor and connection between fan and artist has the power to pull audience members out of their busy lives for a moment, where nothing else matters but the art in front of them.

And that’s not even the best part. Concerts not only have illustrated a unique ability to reach people in a way no other means of art can, they are also -dare I say- saving the music industry. Mind you, this is a debated topic amongst music connoisseurs. Many argue, that as the profit from purchased music decreases with the incline in streaming, the touring and live music industry will pick-up the income slack.

Despite the outlandishness of this claim, it is valid considering the immense growth in live music profit over the past decade. Concerts and live tours, which were once mere means of promoting a new album, have evolved into a multibillion-dollar industry. Millennials have undeniably taken part in the live music fad; however according to Ticketmaster’s 2014 Live Attendee Study, their presence was solely thirty-five percent of overall attendees. Therefore insinuating that older generations too, have increased in concert attendance, and today take up sixty-five percent of the documented audience.

So picture this again.

It’s sixty degrees in Dublin, You’re in an outside venue in close quarters with the stranger on your left. You take a moment to appreciate that one festival brought all of these people together. The lights of the stage dim, and outsteps the artist you came to see. And thus, you leave this loud, crammed, seemingly undesirable experience as an inspired, satisfied and overall happier individual; and the answer is: music.

Music can brighten your day, try youbloomConnect. It doesn’t cost you anything to sign-up, but you’ll have the power to help create the show you want to see! So, sign-up as a fan today and become a part of this ecosystem.

If you enjoy this blog about music and want to know more about youbloomConnect be sure to follow us on Facebook, Twitter or Instagram.

Josey is music obsessed and a diehard Tom Petty fan. Josey currently lives outside of Los Angeles where she enjoys excessively sunny days, train adventures, and organic chai (yes, Josey is high-maintenance about her chai).

5 Tips To Optimise Your Musician’s Website Using SEO

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Via Gloria Kopp

Optimizing your musician’s website is integral in this day and age.  As an artist, you might have spent the majority of your time making and perfecting your talent, recording an album, sourcing the artwork, and trying to get your name out there into the big wide world.

Of course, one of the best ways to do this is by creating your own website, a task that’s now easier than ever. However, getting your website up to the top of the search engine results page is a whole other ball game.

Today, SEO plays such an important role in all kinds of website of all industries and businesses, organisations and artists needs to pay attention to their SEO ranking to ensure their music gets in front of their fans.

To give you a helping hand when it comes to SEO for your musician’s website, here are three tips to remember when designing or updating your website ensuring that your music is discovered by the masses

Conduct Research

Before you start designing or updating your website, carry out research, so you know what you’re competing with. You’ll also be able to see what kind of websites your competition has as well as information on what works best when trying to reach out to your fans.

Of course, you’ll have your own style and ‘brand’, but if you don’t fit into a certain niche, you won’t be able to appeal to it. You can also conduct research on how to boost your SEO ranking using tried and tested techniques. Some of the best places to look include Moz, a leading SEO organisation and Portent, an SEO-related blog.

Communicate Properly

Every single page on your website matters. Whether it’s your blog page where you share info on what you’re up to, your ‘about us’ page which gives your fans a bit of history and tells them your story up till now, all the way through to your album descriptions on your online store.

Whenever your site has written text, read through it and make sure it’s perfect. This is called editing. Of course, writing may not be your main strength so you can always enlist help from professional writers from services such as Boom Essays, or brush up your knowledge using blogs like State of Writing.

Use Perfect Content

Google will judge your website based on the quality of your content. It’s all about giving your fans the best experience possible when they visit your site.

This means you’ll need to go through and check all your existing content as well as checking any content you ever upload in the future to ensure that it’s perfect.

This means looking out for spelling, punctuation and  grammar. If you don’t trust your own editing and proofreading skills, you can always use a professional writing tool that can do it on your behalf, such as Academadvisor or UK Writings.

Use SEO Tools

One of the best ways to boost your website’s SEO ranking is by using tools that were designed to save you the time and effort. These tools are perfect if you’re not an SEO genius and will automatically tell you what you can be improving on.

For example, tools like SEM Rush is a website where you can simply input your website address, and it will start to list out all the errors and things you can fix with your website.

Furthermore, tools like Ahrefs are ideal for seeing where all your user traffic is coming from as well as your competitor bands or artists to see what techniques they are using on their website.

Content, Content, Content

I can’t stress enough how important the content of your website is. There’s a special knack for writing search engine optimised content and it can take years to master the techniques as well as continuous effort to stay up to date with the latest trends.

Of course, the chances are that you haven’t got time to do all this which is why it’s highly recommended to use a professional copywriting service, such as Essay Roo or Academized to create it on your behalf. They’ll be able to create all your album descriptions, your about us page, your contact page and any other pages you may have.

If you’re writing your content yourself, one of the main things to remember is the length of your content has a direct impact on your SEO ranking. You can’t just write 300 words here and there. You need to provide real valuable information to your readers. To start with, aim for 1,000 words or above. You can track this using tools such as Easy Word Count.

If you’re looking for ways to get your music and presence in front of a larger audience and to the top of the search engine results pages, considering your SEO should be your first point of call. Obviously, a lot goes into fully-optimising a website, but by following these tips and tricks, you’ll be able to get yourself off to the best start.

Author’s bio:

Gloria Kopp is a content writer and an online marketing specialist Big Assignments writing service. She regularly contributes columns to Engadget and Australian Help. Gloria is a paper writer at Revieweal blog where she shares her reviews with students and educators.

youbloom is a platform that helps you as an artist to grow, sign up here and find out more: https://www.youbloom.com/artist-apply/